Build Your Persuasive Power — Podcast with Amy Richards

Richards, AmysmLearning to lead means building consensus. In this episode of Conference for Women’s radio show, “Office Hours,” author Amy Richards explains how you can strategically bring people around to your way of thinking. 

Click “more” to read more and listen to the full podcast.

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Posted in Blog, Conference Sessions, Podcasts, Marketing Yourself & Your Small Business, Networking, Success & Leadership, Job Advancement Tagged |

So You Need $50,000 to Start Your Business…

Jackson, Deborahsmby Deborah Jackson, CEO and founder of Plum Alley, a crowdfunding platform and resource for women

If you’ve gotten a Kickstarter email from a friend or colleague—and many of us have— you know something about crowdfunding. Yet this social mode of raising money for a business or project is often misunderstood. Read More

Posted in Blog, Marketing Yourself & Your Small Business, Communication Skills, Financial Fitness, Small Business Tagged |

Beyond Social: Leverage Your Online Networks

Rosales post corporate-social-mediaby Lani Rosales

You’re a top executive, a business leader in your industry and community. You need to use social media, but how are you supposed to engage with your networks without wasting time or becoming a slave to the pinging sound of someone mentioning your Twitter handle online? Read More

Posted in Blog, Marketing Yourself & Your Small Business, Communication Skills, Job Advancement

Seven Little-Known Tips to Easily Build Thought Leadership in 140 Characters or Less

New Vision Lena WestOne of the biggest complaints I get about Twitter is the 140-character limitation. Many entrepreneurs feel they don’t have enough space to really share what they want to say. However, others have welcomed the on-board requirement of editing their missives down to the essential thoughts.

This type of self-editing does not come naturally to most, so below are tactics you can use to make leveraging Twitter easier while still getting your point across and underscoring your brand. Read More

Posted in Blog, Speaker Articles, Marketing Yourself & Your Small Business, Communication Skills, Success & Leadership Tagged |

Get Your Brand Straight! Lena West Teleclass Podcast

lena-west-thumb-300x286“Have the courage to say what’s on your heart, because I guarantee it’s on the heart of other people.” -Lena West

In this 30-minute “Get Your Brand Straight” podcast, social media expert Lena West explains how to maximize social media to make sure your message is part of your messaging. Click the link below to listen. Read More

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Posted in Blog, Conference Sessions, Podcasts, Marketing Yourself & Your Small Business, Communication Skills

Stella & Dot CEO Jessica Herrin on Building a Powerful Brand

jessica herrin photo“Recognize that the only way you’re really going to fail is if you give up.” -Jessica Herrin

Jessica Herrin, founder and CEO of Stella & Dot and past Massachusetts Conference for Women keynote, shared lessons learned in her career path in an online radio conversation with Samantha Ettus, hosted by the Conference. Click the link below to listen to the full 30-minute radio show. Read More

Posted in Blog, Conference Sessions, Marketing Yourself & Your Small Business, Success & Leadership Tagged , , |

Using Pinterest to Build Your Professional and Personal Brand

by Lisa Kalner Williams

Have you heard that you “should be on Pinterest” but haven’t the foggiest idea how pinning and repinning will help your brand? Let me help.

Demonstrate your expertise

Pinterest’s visual emphasis gives you an unparalleled opportunity to curate images that show your work in action. Take that to heart when you pin. If you’re a baker, upload images of your best confections. Do you help women with physical fitness? If clients let you, pin their most striking before and after photos. Read More

Posted in Blog, Marketing Yourself & Your Small Business, Communication Skills, Small Business Tagged , |

Free Teleclass with Lena West: Get Your Brand Straight

lena-west-thumb-300x286Join us Feb. 18 for a free teleclass with Lena West, the leading expert on how women entrepreneurs can monetize social media.

Get Your Brand Straight: How to Maximize Social Media to Make Sure Your Message Is Part of Your Messaging

Tuesday, Feb. 18 from 1:00 pm to 1:30 pm EST

REGISTER HERE Read More

Posted in Podcasts, Marketing Yourself & Your Small Business, Teleclass Signups

Free Online Event with Jessica Herrin: Building a Powerful Brand That Makes a Difference

jessica herrin photoSamantha-Ettus-2013-120x120Join us Feb. 12 for a high-energy conversation on branding between Jessica Herrin, CEO & founder of Stella & Dot and host Samantha Ettus!

The Power of Us: Building a Brand That Makes a Difference

Wed., Feb. 12 from 12:00 pm to 12:30 pm EST

REGISTER HERE Read More

Posted in Podcasts, Marketing Yourself & Your Small Business

Master the Art of Instant Connections: Mel Robbins

big-mel-robbinsDo you hate networking events? Then turn them into a game with a friend, says Mel Robbins in our 25-minute teleclass. Challenge yourselves to meeting a specific goal before you go, for example, collecting 10 business cards. When networking, scan the room to find people to whom you are drawn. Follow your gut, and go talk to them! Compliment them on their blouse/shoes/pin, or just tell them they have great energy and you wanted to meet them. Click the button below to listen to the full teleclass. Read More

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Posted in Blog, Conference Sessions, Marketing Yourself & Your Small Business, Communication Skills, Networking
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