MEGHAN RIVERA has over fifteen years of experience in the pharmaceutical industry in leadership roles focusing on digital marketing and communications, customer engagement strategy, digital innovation, business development, account leadership, and sales operations. She has worked with Omnicare, Forest Laboratories, Sunovion, Publicis, The CementBloc, Boehringer Ingelheim, and, most recently, AMAG Pharmaceuticals. Well-known as an industry expert in sales and marketing strategies, Rivera has worked with sales, marketing and operations teams to develop and implement a variety of successful and creative initiatives and brand strategies for products from the pre-launch phase to maturity period. In recent years, she has worked with companies while on both the agency and industry side to provide strategic support to help drive their sales and marketing initiatives. Rivera has been honored as an inductee to MM&M’s Hall of Femme, was honored as an HBA Woman of the Year Rising Star, and named a PM360 ELITE Transformational Leader. Currently a part of AMAG commercial leadership team, Rivera is responsible for leading the team driving digital capabilities, engagement, and innovation across AMAG Pharmaceuticals as well as all brand marketing activities for AMAG’s women’s health product, Bremelanotide.