February 2017 Newsletter
Free Teleclass | Be Noticed as a Real Leader
Be Noticed as a Real Leader Tuesday, February 28, 2017 1:00-1:30 pm Leadership isn’t about a job title—it’s about action, commitment and will. In this 30-minute teleclass, Courtney Lynch, a founding partner of Lead Star and co-author of Leading from the Front, will talk about the seven key behaviors that effective managers embrace. She will then provide the encouragement and motivation you need to step up and stand out—and be … [ more ]
Kara Swisher on Taking Risks and Having No Regrets
If there’s one thing you notice right off the bat about Kara Swisher, it’s that the executive editor of Recode does not mince words. It could be because she doesn’t have time to run circles around her meaning, but the more she speaks her mind, the more you realize that the tech journalist is simply a straight shooter. Yet Swisher is as insightful as she is direct, and the combo … [ more ]
Why Millennials and Gen Zs Hold the Power to Change the Workplace
By Deb Pine, Executive Director, Center for Women and Business at Bentley University By now most of us are familiar with the numbers—some promising, some less so—around workplace diversity and women’s advancement. On the one hand, we’re making progress: women are graduating from college in higher numbers than their male peers, and PEW research shows that millennial women’s hourly earnings are now 93 percent that of men’s as compared to … [ more ]
How to Create Video Ads That Go Viral
By Nicole Story, Vice President of Creative, Poo~Pourri As creative director of Poo~Pourri’s new production company, Number Two Productions, I write and direct our digital video ads. Each gets millions of views, likes and shares on platforms like YouTube and Facebook. In fact, our videos have more than 250 million total views, and counting. When people learn that I write Poo~Pourri ads, they often ask, “How do you create videos … [ more ]
Three Beliefs That Are Ruining Your Work-Life Balance
The first eight years of her marriage, Tiffany Dufu had a beautiful home to go along with her brilliant career raising money to advance women and girls. She did most of the work around the house, but being Type A, she was okay with that. “It was my dirty secret,” says Dufu, now chief leadership officer at Levo, a professional network for Millennials, and a launch team member of Leanin.org. … [ more ]