Category Archives: Small Business

Podcast | Make 2019 Your Year to Be Fearless

Click Play below to listen.  If someone, with the track record to prove it, offered to share the five principles of fearlessness with you in 30 minutes—in a conversation you could listen to anywhere—would you tune in? Well, here’s your chance. We’re launching a new podcast series this month, with our first episode: a conversation on fearlessness—or really how fearlessness is not the lack of fear, but the courage to … [ more ]

Posted in Life on Your Terms, Embrace the Unknown, Small Business, Innovation, Teleclass Recording Tagged , |

This Entrepreneur Was Sued for Hosting Events for Women

Claire Wasserman, founder of Ladies Get Paid, a career development platform, is committed to closing the wage and leadership gap. If anyone is about equity and inclusion, it is Claire. So imagine her disbelief when she was informed last October that she was being sued for sex discrimination.  “At that point, we were hosting events in 18 cities, including San Diego,” Wasserman says. “The idea was to provide a safe … [ more ]

Posted in Speaker Articles, Marketing Yourself & Your Small Business, Small Business Tagged , |

Junk Gypsy Jolie Sikes’ Advice for Entrepreneurial Free Spirits

What do you do when you realize that the corporate life just isn’t your jam? When you’re Jolie Sikes or her big sister Amie, co-founders with their mom of Junk Gypsy, you hit the road, hightailing it out of Houston and Austin, respectively—and keep driving for 15 years. Of course, they weren’t aimlessly roaming Texas, Arkansas and Louisiana. They were scouring flea markets and roadsides for discarded treasures that they … [ more ]

Posted in Speaker Articles, Life on Your Terms, Embrace the Unknown, Marketing Yourself & Your Small Business, Small Business, Innovation Tagged , , |

Business Truisms You Shouldn’t Believe

A lot of what it takes to be a successful entrepreneur is the same today as it was 30 years ago—grit, vision, initiative, willingness to take risks. But how we start and run a business is very different. “We used to do market research, write a business plan, seek money and resources, build the product—and then execute the plan and hope we were right,” says Mark Coopersmith, senior fellow of … [ more ]

Posted in Speaker Articles, Small Business Tagged , |

Trade Secrets of a Tech-Savvy Entrepreneur

A word to the wise: If you ever take a meeting with Tiffanie Stanard, make sure you’re fully caffeinated. The marketing and branding strategist and CEO of Prestige Concepts in Philadelphia talks fast, thinks faster—and does what most people consider a full morning’s slate (i.e., sends emails to current, past and prospective clients, updates her to-do list, prepares for meetings and exercises) before she has even arrived at her office.

Posted in Speaker Articles, Marketing Yourself & Your Small Business, Communication Skills, Small Business, Innovation Tagged , |

Business Advice for Optimists

Before The Life Is Good Company was a going concern, let alone a $100 million business selling positive messaging on apparel and accessories, it was two brothers—Bert and John Jacobs—peddling their artwork on T-shirts at a trade show. They had decided to wear suits to look more mature, but toward the end of that day, a customer asked what was with the suits—they didn’t seem like the kind of guys … [ more ]

Posted in Speaker Articles, Career Choices, Small Business, Goals & Priorities, Success & Leadership Tagged , |

Free Teleclass: Strategies to Work Smarter, Not Harder

Work Simply and Live Fully: Strategies to Work Smarter, Not Harder Tuesday, July 28th, 2015 1:00 pm EDT REGISTER HERE

Posted in Teleclasses, Life Balance, Small Business Tagged |

So You Need $50,000 to Start Your Business…

by Deborah Jackson, CEO and founder of Plum Alley, a crowdfunding platform and resource for women If you’ve gotten a Kickstarter email from a friend or colleague—and many of us have— you know something about crowdfunding. Yet this social mode of raising money for a business or project is often misunderstood.

Posted in Blog, Marketing Yourself & Your Small Business, Communication Skills, Financial Fitness, Small Business Tagged |

Using Pinterest to Build Your Professional and Personal Brand

by Lisa Kalner Williams Have you heard that you “should be on Pinterest” but haven’t the foggiest idea how pinning and repinning will help your brand? Let me help. Demonstrate your expertise Pinterest’s visual emphasis gives you an unparalleled opportunity to curate images that show your work in action. Take that to heart when you pin. If you’re a baker, upload images of your best confections. Do you help women … [ more ]

Posted in Blog, Marketing Yourself & Your Small Business, Communication Skills, Small Business Tagged , |

The Art of the Cold Call (or Email)

When you hear the words “cold call,” you probably associate them with the words “cold sweat.” Calling someone you don’t know or even sending an introductory email, can be terrifying for even the most expert networker. Of course, a cold call or email isn’t ideal, but it can be necessary.

Posted in Career, Marketing Yourself & Your Small Business, Communication Skills, Networking, Small Business