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2016 Session | Draw Your Big Idea: The Ultimate Creativity Tool for Turning Thoughts Into Action

In this increasingly visual age, images speak louder than words. Studies show that images also help people think. Visual note-taking such as doodling increases memory retention rates by nearly 30 percent, and opens creative pathways, strengthens focus and inspires self-expression. Driven by these groundbreaking findings, entrepreneurs Nora Herting and Heather Willems founded ImageThink and can help you visualize your ideas and transform your creative processes using simple drawing techniques that anyone can master. Do you have lots of ideas but feel immobilized and overwhelmed and find yourselves unable to turn those ideas into action? Attend this session and learn how to utilize “Draw Your Big Idea” into your daily work life. This session will feature interactive drawing exercises tailored to help you brainstorm, refine and execute ideas in the office, within your teams and even at home. Learn how to beat creative block—for good and turn your thoughts and dreams into reality!


Nora Herting, co-founder ImageThink and co-author, Draw Your Big Idea
Heather Willems, co-founder ImageThink and co-author, Draw Your Big Idea

Moderator: Yvonne Garcia, senior vice president and global head of client solutions and PMO, investment manager services, State Street Corporation